Wednesday - January 21, 2026

11:00 AM

11:00 AM – 5:00 PM

Information Desk Open

1:00 PM

1:00 PM – 3:00 PM

Pre-Conference Workshop: Introduction to the CMS Bid

Bid Basics

·         Get an introduction to Medicare Advantage

·         Review key terms, files, reports, and timelines for the bid

·         Understand the connection between the bid and the Medicare Plan Finder

 

The Plan Benefit Package (PBP)

·         Walk through PBP in the Health Plan Management System (HPMS) and get clear explanations of the sections, fields, and rules

·         Learn PBP completion strategies that give your health plan a competitive edge

·         Break down the 2026 benchmark and rate updates and their impact on MA/Part D bids

·         Review key CMS technical guidance, bid submission timelines, and strategic planning best practices

3:00 PM

3:00 PM – 3:30 PM

Networking Break

3:30 PM

3:30 PM – 5:00 PM

Pre-Conference Workshop: Introduction to the CMS Bid (continued)

The Bid Pricing Tool (BPT)

·         Learn how decisions for the PBP connect to the actuarial work done in the Bid Pricing Tool (BPT)

·         Discover how base bids, benchmark rates, risk scores, and other bid variables in the CMS bid calculation affect health plan revenue

·         Explore CMS tools and tests that determine pricing 

·         Explore the latest CMS Bid Pricing Tool (v2026) interface and formulas

·         Identify common bid file errors and how to avoid them

·         Learn shortcuts to validate assumptions and streamline cross-team workflows

5:00 PM

5:00 PM – 6:00 PM

Exhibit Hall Open

5:00 PM

5:00 PM – 6:00 PM

Welcome Cocktail Reception

Join us for drinks, hors d’oeuvres, and face-to-face networking with peers. (All conference attendees invited.)

Thursday - January 22, 2026

8:00 AM

8:00 AM – 6:10 PM

Exhibit Hall Open

8:00 AM

8:00 AM – 4:00 PM

Information Desk Open

8:00 AM

8:00 AM – 9:15 AM

Networking Breakfast

9:15 AM

9:15 AM – 9:20 AM

Welcome and Opening Remarks

Conference Co-Chair

9:20 AM

9:20 AM – 10:15 AM

Bid and Benchmark Dynamics: What the CY 2026 Landscape Tells Us

·         Review finalized 2026 benchmarks and MA payment updates and how the VBID model sunset after 2025 reshapes supplemental benefit flexibility and plan strategy

·         Understand rate factor trends and their market implications to optimize your bid process and how new CMMI specialty models (cardiovascular and back pain) may influence utilization assumptions

·         Hear expert analysis on how leading plans are adjusting pricing and rebate strategy 

10:15 AM

10:15 AM – 11:00 AM

Building a Year-Round Bid Strategy from Process Design to Competitive Edge

·         Create a 12-month bid operations roadmap that streamlines internal reviews, and aligns actuarial, product, and compliance teams

·         Incorporate monitoring of CMS rulemaking, legislative changes, and demonstrations like VBID or CMMI pilot

·         Use market intelligence, benchmark data, and member analytics to define a differentiated strategy that balances growth, retention, and profitability

·         Hear lessons learned from experienced bid leaders on how cross-functional coordination, automation tools, and continuous data validation can transform bid performance year after year

11:00 AM

11:00 AM – 11:25 AM

Networking Break

11:25 AM

11:25 AM – 12:05 PM

The Risk Adjustment Reality Check

·         Evaluate risk score trends and normalization factors under the 2026 framework

·         Discuss the operational, actuarial, and coding impacts of the 100% model phase-in

·         Explore how data accuracy and documentation integrity drive bid credibility

12:05 PM

12:05 PM – 12:20 PM

Tools and Tech

12:20 PM

12:20 PM – 1:20 PM

Networking Lunch

1:20 PM

1:20 PM – 2:10 PM

From Data to Decision: How AI and Advanced Analytics Are Revolutionizing the Bid Cycle

·         Explore how Medicare Advantage organizations are using AI to improve actuarial precision, automate bid validation, and reduce manual errors

·         Examine real-world analytics pipelines that transform raw data into actionable insights for pricing and product strategy

·         Learn how predictive modeling and machine learning refine assumptions, enhance cost forecasting, and strengthen compliance oversight across bid cycles

2:10 PM

2:10 PM – 3:00 PM

Operationalizing Bid Integrity through Cross-Functional Collaborations

·         Discover best practices from leading plans on aligning actuarial, product, and compliance teams

·         Learn new workflow automation tools improving bid cycle efficiency

·         Review CMS audit trends and mitigation strategies

3:00 PM

3:00 PM – 3:30 PM

Networking Break

3:20 PM

3:20 PM – 4:05 PM

Maximizing Value through Benefit Strategy

·         Understand the connection between bid design, member experience, and Star performance

·         Explore 2026 Star Rating updates and quality improvement tactics

·         Review how innovative supplemental benefits influence ratings and retention

4:05 PM

4:05 PM – 4:50 PM

Technology and Transformation, and The Future of Bidding Beyond 2026

·         Examine trends in automation, interoperability, and data exchange across MA operations

·         Understand how technology innovators are reshaping bid submission and product analytics

·         Explore how CMS modernization efforts could affect 2027 and beyond

4:50 PM

4:50 PM – 5:05 PM

Tools and Tech

5:05 PM

5:05 PM – 5:10 PM

Closing Remarks

5:10 PM

5:10 PM – 6:10 PM

Networking Cocktail Reception

Join us for drinks, hors d’oeuvres, and face-to-face networking with peers.

Friday - January 23, 2026

8:00 AM

8:00 AM – 12:30 PM

Exhibit Hall Open

8:00 AM

8:00 AM – 11:00 AM

Information Desk Open

8:00 AM

8:00 AM – 9:00 AM

Networking Breakfast

9:00 AM

9:00 AM – 9:10 AM

Welcome Remarks and Day One Takeaways

9:10 AM

9:10 AM – 10:10 AM

Strategic Benefit Design and Competing Smarter in 2026 and Beyond

·         Reassess supplemental benefit strategies as the VBID model sunsets, focusing on financially sustainable alternatives for targeted populations

·         Evaluate the growing importance of SNPs amid dual-eligible growth, Medicaid churn, and social risk factor alignment

·         Explore innovative ways to support high-cost chronic populations through benefit design that aligns with CMMI’s new specialty models

10:00 AM

10:00 AM – 10:45 AM

Part D Alignment and Integrating Prescription Benefits into Your MA Bid

·         Review the 2026 Part D bid and premium stabilization updates

·         Understand how Part D assumptions affect total plan competitiveness

·         Discuss the operational nuances of managing integrated MA-PD bids

10:45 AM

10:45 AM – 11:15 AM

Networking Break

11:15 AM

11:15 AM – 12:15 PM

Closing Roundtable: Forward View and Preparing for CMS’s Next Wave of Bid Reform

·         Anticipate the policy ripple effects of VBID’s termination, new CMMI demonstrations, and evolving drug payment reforms

·         Predict how 2027+ rules may change pricing, technology, and market participation

·         Forecast how the Generous model and Medicaid policy shifts could affect future Part D assumptions

·         Identify long-term strategies to build resilient, compliant bid teams

12:15 PM

12:15 PM – 12:30 PM

Closing Remarks

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